Alcohol Marketing Regulation Cover EN

Publication details

Number of pages: 46

Publication date: 2016

Languages: English, Spanish

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An exploratory meeting on regulation of marketing of alcohol products was held at the Pan American Health Organization in WDC, 12-13 January 2015. The objectives of the meeting were to summarize the research on the effects of alcohol marketing on young people; review existing statutory and self-regulatory codes on marketing and examine their effectiveness; and describe the experience of countries where alcohol marketing legislation has been recently enacted or proposed. As a result, participants agreed upon key messages that can assist countries in the development of legislative measures and support the work on alcohol marketing control in the Region and worldwide.